From Google Business Profile you can measure and analyze the performance of the Google Business Messages feature. You can view the total number of times a message is sent and the average response time per location.
Number of times a message is sent
The number of times a message is sent is the number of times a user clicks on the "chat" button on your Google Business Profile.
You can track the number of times a message is sent from Google Business Profile on your computer. Just follow these steps:
Log in to your Google Business Profile account
Click on the Statistics tab in the left-hand menu
Scroll down to the Customer Actions graph
View the number of messages sent by your customers (you can select the period you want, 1 week, 1 month, or 1 quarter).
Average response time by the establishment
The response time is the time between the time the user sends a message and the time you respond to that message.
You can see the average response time per location only on the Google Business Profile mobile app. Here are the steps to follow:
Log in to your Google Business Profile application
Click on the Customers tab and then on the Messages tab
View the response time directly at the top of your screen (you can select the period you want)
Partoo can help you analyze your performance on Google Business Messages. Feel free to contact us directly via the blue bubble at the bottom right of your screen!