This article was automatically translated by artificial intelligence. For accurate information, please consult the original English version.
Why is it essential to have photos on my Google Business Profile?
There are many reasons to add photos to your Google Business Profile:
The more complete a profile is, the better it will be ranked, because Google favors complete and regularly updated profiles. Thus, having photos will allow you to appear ahead of competitors who do not have any.
Better engagement: profiles with recent and varied photos generate more user engagement (42% of directions requests and 35% of clicks to their website).
A better representation of your business and its evolution. You maintain control of your Organisation's image and broadcast a current image of your activity.
Adapt to seasonality for greater attractiveness and relevance.
If you do not add a photo to your Google Business Profile, Google will take care of it for you; your Business will then be represented either by a Google Street View image or by a photo added by a user (see screenshot below).
The click-through rate of profiles with photos is 35% higher compared to those without.
What is the ideal format to upload my photos on Google Business Profile?
Photos must be in JPG or PNG format and weigh between 10 KB and 5 MB.
Profile photo
This is the photo that appears when you respond to reviews.
Ideal format: 250 x 250 pixels (minimum 120 x 120; maximum 5200 x 5300)
Cover photo
This is the photo you want to highlight to represent your Business.
Ideal format: 720 x 720 pixels (minimum 480 x 270; maximum 2120 x 1192)
Additional photos
These are the other photos you add to your Google Business Profile.
Ideal format: 720 x 720 pixels (minimum width 497 pixels; maximum 2048 x 2048)
If your photos do not meet these requirements, Partoo automatically resizes them so they can appear on Google
Which photo will appear first on my Google Business Profile?
The cover photo is not necessarily the first photo that appears on your profile; it is only a recommendation made to Google. The highlighted photo is chosen by the browser based on various criteria including:
The size and quality of the image
Interactions and popularity (clicks, likes...)
The relevance of the image to the Business it represents
Who can add photos to my Google Business Profile?
Any user who has visited your Business can then add a photo to your profile, provided it complies with the Google Guidelines.
Do intellectual property issues apply to Google Business Profile photos?
The laws related to intellectual property apply to Google Business Profile.
How to delete a photo from Google Business Profile?
Photos added via Partoo
To delete a photo you added via Partoo, simply delete it from your interface, and it will be removed from your Google profile.
Photos added via the Google Business Profile back office
Log in to your Google Business Profile account
Click on "Photos" in the menu
Click on the photo you want to delete
Click on the trash in the upper right corner
Photos added by users
It is not possible to delete a photo added by a user unless it violates the Google guidelines. These are listed in Google's Help Center under the titles Prohibited and Restricted Content and Format Requirements.
For more information, we invite you to read below ⬇️
What are 360 photos or virtual tours?
Virtual tours allow merchants to showcase the interior of the Business on Google Business Profile and Google Street View using 360° photos.
This type of tour allows the user to immerse themselves and envision the image of the Business.
Quality virtual tours often improve the click-through rate and customer trust.
It is not possible to publish 360 photos or virtual tours from your Partoo interface.
How to publish 360 photos or virtual tours on your Google Business Profile?
Partoo has various partners (Picthouse, Myphotoagency, Pixcity) on this subject: contact the chat at the bottom right for a connection!
To add this type of photo to your Google Business Profile profile(s), you must follow these steps:
Log in to Street View Studio.
Upload your 360° photos.
Link the photos together to create the "virtual tour" navigation.
Publish the images on Google Maps: they will then appear on your Google profile.
If you need advice on managing your Google Business Profile profiles or on the Online Visibility of your points of sale in general, click the button below