This article was automatically translated by artificial intelligence. For accurate information, please consult the original English version.
Additional URLs (or supplementary links) are specific fields in your Google Business Profile that allow you to add direct links to various important actions or pages, beyond the main link of your website.
Google Business Profile now allows local businesses to add, in addition to their website, URLs to invite users to take action on their profile.
Thus, it is now possible to add a link to:View the list of services or the menu
Search for items
Place an order
Make an appointment
Reserve a table
View promotions
⚠️ Some links from third-party services (LaFourchette, Doctolib...) are automatically displayed on Google Business Profile listings and cannot be managed from Partoo or the Google back office. The same applies to buttons that appear on certain profiles (to learn more about these buttons, please consult the article What is the "Reserve" button on Google Business Profile & how to integrate it into a profile?).
If a profile contains a URL entered by the profile owner as well as another from a third-party provider, the one from the owner will appear first; this will help limit possible commissions from the third-party provider. ⚠️
Is my business eligible to add additional URLs?
The URL fields available for a business depend on its category. Here are the categories for which the different types of URLs are available:
View the menu or the list of services: Available for businesses of the type "Service", "Health and Beauty" & "Food and Beverage"
Search for items: Available for businesses of the type "Service" and "Health and Beauty"
Place an order and Reserve a Table: Available for businesses of the type "Food and Beverage" (Cafe, bar, restaurant...)
Make an appointment: Available for businesses of the type "Service" (Plumber, Electrician...) and "Health and Beauty" (Hairdresser, Beauty salon...)
View promotions: This URL is not available in the Google back office but appears for businesses in the retail sector
How to add an additional URL to my Google Business Profile?
Here is the procedure to add an additional URL on your Google profile from your Partoo interface:
Log in to your Partoo interface
Select the business to which you want to add an additional URL
Scroll down to the section "Complete your profile" in the information editing interface on Partoo
Click on it then scroll down to the section "Additional URLs" and enter the desired additional URL.
The type of link visible from your Partoo interface depends on the main category entered for your business. It is not possible to add another type of link than the one(s) already visible on your Partoo interface.
Click on "Save".
If you have multiple businesses, this task can be long and tedious. You can contact our Customer Success team, who can send you an Excel file with all your businesses and the additional URL(s) you want to add.
If you want to learn more, feel free to click the button below: